Why Next Day Delivery?

Unlike other groceries (dry goods, canned, jarred products, etc.), fresh produce in is highly perishable. Many salads and leafy vegetables wilt by the end of the day. Seafood loses its freshness even before the end of the day! So, because of the highly perishable nature, merchants would rather understock than overstock. Generally by noontime, most of the products—like in a wet market—are already sold out

Therefore, in order to anticipate your demand and deliver the freshest produce to your doorsteps, we prepare all your orders in the early morning and we start delivering right after, ideally serving everyone by noontime. That also means we encourage you to place your order as early as you can the day before.

This is why we apply our "Next Day Delivery" policy with a specific cut-off time per market.